Are you searching for cold email software to scale your lead generation? Then Smartlead.ai is one option for cold email outreach. However, before deciding on Smartlead, it is important to analyze a few reviews to clarify your doubts. This Smartlead review blog will help you understand every aspect of cold email outreach tools, including features, pricing, pros and cons, customer feedback, and tips for efficient use.
Every now and then, many B2B sales automation tools emerge. There is huge competition among sales outreach tools, making it really confusing to choose one. We tried using Smartlead.ai and noticed some excellent features and a few drawbacks. Let’s discuss this in more detail.
What is Smartlead?
Smartlead is an effective cold email outreach platform that helps you send email, and SMS, automate Twitter, WhatsApp, and more and consistently build your sales lead pipeline. It offers unlimited email accounts and warm-ups to create a good sender reputation and enhance email deliverability.
It is the perfect sales automation tool for sales and marketing professionals, recruiters, startups, business development, lead generation teams, SEO professionals, digital marketing agencies, and anyone who wants to scale their outreach.
Over 31,000 companies are already using Smartlead to maximize their lead pipelines. Some of the clients include Wind Growth, Yotpo, FunnelBoost, Route, UnicornConnect, Brex, Five Element, Verkada, Crowdlinker, TechUnited, Webinar Dude, and many more.
Smartlead Review
If you are in a hurry and want to determine whether the Smartlead platform is worth the investment. Then you can read this quick Smartlead overview to understand its strengths and weaknesses to make the right decision.
Smartlead is used for cold emailing and multi-channel outreach. You can send cold emails with the highest email delivery rates and avoid spam folders. Its robust email infrastructure ensures your emails always reach the client’s primary inbox.
In addition to cold emails, you can warm up your email account before sending them. This builds a good sender reputation among ISPs and ensures your emails are delivered to the right inboxes.
If you want to expand your reach with other channels like SMS, Twitter, WhatsApp, and more, you can use APIs and webhooks to automate your entire sales outreach. Overall, Smartlead is the best tool for cold emailing with automated email warm-up features.
Best of Smartlead
- Clean and intuitive platform
- Easy to set up and start your campaign
- Unlimited email warmup
- Automate email follow-ups
- Add unlimited email accounts
- Get dedicated and dynamic IP addresses
- Detailed analytics and reporting
Weakness of Smartlead
- Complicated API and webhook integration
- It’s not a native multichannel outreach platform
- Limited software integration options
- No email template library
- It does not have an in-built prospect database
In my opinion, if your main objective is sending cold emails, then you can choose Smartlead.ai. But if you are looking for an all-in-one sales outreach platform where you can access features like LinkedIn outreach, cold emails, lead extraction, finding email addresses and phone numbers, and scheduling meetings with automation. Then you should check out the Closely multi-channel outreach platform.
Let’s move to the next section, where you will learn more about Smartlead.ai and gain a deeper understanding.
Best Features of Smartlead
Now it is time to go through each feature of Smartlead.ai and understand its uses and capabilities. This will provide complete insights and help you make the right purchasing decision.
1. Best-in-Class Email Deliverability
Smartlead.ai offers an outstanding email infrastructure that consistently helps you reach client inboxes. It has built-in features like email warmup, dynamic IPs, and auto-rotating mail accounts that scale your email outreach and maximize your ROI.
Here are the benefits you get from Smartlead.ai.
- Increase sender reputation with natural content and humanized sending patterns.
- Automatically protect and rescue you from spamming.
- Get unique and high-delivery IPs for every campaign.
- Send auto-rotating messages to avoid spam filters.
- Bypass email filters with the ESP matching algorithm.
- Email account rotation for superior email deliverability.
- Optimize campaign performance with real-time auto-adjusting AI.
With Smartlead, you can send emails confidently without worrying about the spam folder. Its advanced technology ensures your emails are delivered to inboxes. Generate more leads, set up more meetings, and scale your business with cold outreach automation.
2. Unlimited Email Warmup
Email warmup is one of the attractive features of Smartlead. It offers unlimited email warmups, allowing you to warm up multiple email accounts as many times as needed. Email warmup definitely helps to build sender reputation and enhance email deliverability.
Here are the benefits of using AI-powered email warmup:
- Easy to set up email warmup
- Auto email warmup your campaign
- Auto-adjusting sending pattern to control bulk emails
- Human-like conversations while sending warm-up emails
- Maximize inbox placements
- Reach more inboxes and book more meetings
Many competitors lag behind in email warmup features. But with Smartlead, you get built-in features that won’t cost you extra. This way, you can save more money by investing in Smartlead.ai.
3. Smart Email Follow-up Automation
Email automation is a useful feature for converting leads into deals. Smartlead.ai has an email follow-up feature that helps you set automated follow-up messages to increase your response. With Smartlead.ai email automation, you can send follow-ups on time and save the effort of manually sending emails.
Here are the benefits of using smart email automation:
- Personalize your messages with default and customized variables like First Name, Company Name, Job Title, Industry, and more
- Automate email sequences and nurture leads for further interaction
- Choose conditions and set email follow-ups based on triggers
- Filter leads based on lead interest
This is the best feature that you get in all the cold outreach platforms.
4. Unlimited Email Accounts
In Smartlead, you can add unlimited email accounts to send your cold outreach campaigns. Suppose if you have 10 email accounts, you can add them to Smartlead without any extra fees. It has an auto-rotating feature that automatically rotates your email accounts and ensures high email deliverability.
In addition, you can also access your email accounts from the Smartlead master inbox. You can check responses and send emails directly from your inbox. Currently, it supports Outlook, Google, SMTP, and Zoho email accounts. If you need any other email account to be added you can contact their customer support team.
5. Powerful API and Webhook Infrastructure
Smartlead.ai offers robust APIs and webhooks that help you automate and manage campaigns. You can push and pull data to and from any software with APIs and webhooks—this is one of Smartlead’s powerful features.
Even though Smartlead offers APIs, you need technical skills to set them up. With APIs, you can add leads from third-party CRMs and update them in real time.
Through APIs and webhooks, you can automate:
- Campaigns
- Managing leads
- Add thousands of accounts in seconds
- Sync your data with CRM tools
- Updating leads, meetings, and more.
API integration also helps you automate SMS, Twitter, WhatsApp, and more.
6. Integration
Streamline your outreach process and run your campaigns with ease. Smartlead can effortlessly connect with Hubspot, Gmail, Outlook, Zoho, Zapier, Pipedrive, Slacks, Clay, Listkit, and more. They are also working on more integrations, so you might see more apps in the future.
7. Useful Free Tools and Resources
Smartlead offers a vast number of free tools and resources that help you solve any of your queries. You can access all these tools for free, which is essential for running your campaigns smoothly. It provides many free tools across different categories, such as Content Enhancement, Email Deliverability, Email Authentication, and more.
A few of Smartlead’s free tools include:
- Grammar checker
- Email copywriter
- AI Subject Line Generator
- Spam Checker
- Email Verifier
- Blacklist Checker
- DKIM and DMARC Generator and more.
These tools help you create highly effective campaigns. If you visit the resources page, you’ll find tips and techniques for running a cold email campaign effectively.
8. Dedicated IP Address
This is another great feature offered by the Smartlead outreach platform. For every campaign, you get a unique IP address that ensures your mail is delivered to the lead’s primary inbox. It has IP rotating features that automatically rotate IPs based on your campaign which enhances your email delivery.
9. Customer Support
Smartlead offers general customer support that replies to your queries within 24 hours. You will get email and chat support capable of assisting you with any issues. In the pro plan, you will receive active support that will answer your queries quickly.
10. Detailed Analytics
In Smartlead.ai, you will get a complete report of your campaign and email health. Some of the metrics include email sent, replies, positive replies, bounced, open, clicks, unsubscribed, sender email health, and more. This will help you analyze campaign performance and optimize your campaign for the highest performance.
Smartlead Pricing Plans Reviews
Smartlead offers simple and affordable pricing plans that are suitable for anyone who wants to start a cold email outreach campaign. Now lets review Smartlead pricing plans.
Free Plan
In the Smartlead free plan, you will have access to the Smartlead platform for 14 days, allowing you to understand the tools and explore their features. You can sign up for free by just providing your email and company information.
- Upload up to 1,250 leads
- Send up to 2,500 emails per month
- Integrate with Outlook, Gmail, SMTP, and Zoho
- Email warmups
- Centralized Master Inbox and more.
It’s always the best way to try using tools for free to see if it’s feasible for your business before making a purchasing decision.
Now, let’s look at the paid plans and what they have to offer.
Basic Plan
In the Basic plan, you will get limited features that are suitable for solopreneurs, freelancers, beginners, and startups to start their cold email campaigns.
The Basic plan costs $39/month and includes:
- 2000 active Leads
- 6000 Emails per month
- Unlimited Email Warm Up
- Unlimited Email Accounts
- Dynamic IP Addresses
- General Support
If you choose a yearly plan, you’ll receive a 17% discount, bringing the cost down to $34/month.
Pro Plan
In the Pro plan, you get all the features suitable for any business that wants to scale to the next level.
The Pro plan costs $94/month and additional features include:
- 30000 active Leads
- 150000 Emails per month
- Custom CRM
- Active Support
- Global Block List
- Email Guide Assistance
- API and Webhook Access
- Unlimited Seats
If you choose a yearly plan, you’ll receive a 17% discount, bringing the cost down to $79/month. You can save more money by opting for a yearly plan.
Custom Plan
Custom plan is designed for agencies and large-size companies that require more leads and sending credits to reach large audiences.
The Custom plan costs $174/month and additional features include:
- Upto 12M Active Lead Credits
- Dynamic Sequences
- Upto 60M Email Credits (p/m)
- Custom CRM
- Unlimited Email Warm Up
- Email Guide Assistance
- Unlimited Email Accounts
If you want to add clients to your account then it will cost an additional $29/month.
In this Smartlead pricing structure, the Pro plan is the most preferred option for businesses that want to grow faster with cold outreach campaigns.
Smartlead Pros and Cons
You have already seen the best features and capabilities of the Smartlead platform. Now it’s time to discuss the pros and cons of the tools that you should know before making a decision.
Pros |
Cons |
|
|
Every product has its own advantages and drawbacks so Smartleads also has some. It depends on your requirements and what option you’re looking for in a cold email outreach platform.
Smartlead Customer Reviews
Now we will look at some real customer feedback to see how Smartlead has actually helped their business.
 |
 |
Is Smartlead the right tool for your business?
Yes. If you want to run a cold email campaign with the highest email delivery, then Smartlead is the best choice for you based on pricing. It is a perfectly designed tool for cold emailing, ideal for freelancers, solopreneurs, sales, marketing, business development, lead generation, recruiters, outreach professionals, and more.
However, if you are looking for a multichannel outreach platform, you can consider Closely, Meet Alfred, or PhantomBuster for an effective lead-generation campaign.
Final Smartlead Reviews and Ratings
We used Smartlead for 14 days and explored some good features. Check out reviews and ratings here.
Final Thoughts
In this Smartlead review, we have explained all the points needed to make a purchasing decision. As a next step, sign up for the free trial, start using Smartlead, and test all the functions necessary for cold emailing.
Overall, Smartlead is a good choice for cold outreach automation. In this highly competitive market, lead generation is becoming tougher and tougher, and advertising costs are increasing day by day. That’s why cold emailing is gaining popularity. If you choose the right tool, like Smartlead for cold outreach, you will achieve greater results and success.
Smartlead Alternatives
Here are the best alternatives to Smartlead:
Frequently Asked Questions
1. What measures does Smartlead take to prevent my emails from landing in the spam folder?
Smartlead’s robust email infrastructure includes email warmup, dynamic IP rotation, email account rotation, and ESP matching features. These collectively ensure your emails reach the primary inbox instead of the spam folder.
2. What are the integration options for connecting Smartlead with my existing CRM and tools?
You can integrate Smartlead with your existing CRM and tools using Zapier, APIs, or Webhooks. These integrations allow for seamless syncing with your CRM.
3. Does Smartlead provide lead-sourcing solutions?
No, Smartlead doesn’t offer a B2B database solution. However, you can integrate Listkit with Smartlead to maintain a steady lead database for your campaigns.
4. What personalization features does Smartlead offer for cold emails?
Smartlead provides basic email personalization options. For advanced personalization, you can integrate with Clay to craft more tailored cold emails.
5. How can I contact the Smartlead support team?
You can reach the Smartlead team via email or chat. For a quicker response, use the chat option. Alternatively, you can email [email protected], and you’ll receive a reply within 24 hours.
